I'm the pseudonymous author of The Soxaholix
online comic strip. Described as "Part Doonesbury, part Bill James,
part graduate seminar in literature" by Stefan Fatsis in a Wall Street
Journal feature on the strip, "The Soxaholix chronicles the schizoid emotions that govern Boston fans like the tides."
The name Hart Brachen is meant to phonetically mimic the word
"heartbroken," which until the Red Sox victory in the 2004 World Series
was the default emotion for Red Sox fans year after year.